Passengers boarding late at the airport present a very significant cost due to the security checks, baggage handling and ground operations that they establish.
What solutions can help locate these late passengers? Once these passengers are located, what other services can be offered to them?
The idea of providing location-based services is certainly not new. However, with the increasing use of advanced sensors, wearables or other data-generating devices, the ability to communicate that location and customer data will open up countless possibilities to offer new and innovative services to consumers.
The Internet of Things (IoT) is the world of connected physical objects that generate data. According to some analysts, these objects will be quite a lot – up to 21 billion by 2020. With this, a lot of data will be produced. The compound annual growth rate of software, services, and infrastructure related to the Internet of Things market is estimated at more than 25%. Due to its strategic importance and rapid growth, some companies have already taken the step of creating teams dedicated to this topic. Those who influence IoT strategy are not necessarily IT players, but business decision makers.
Internet of Things, an economic fact?
It is expected that many industries will need to develop some form of strategy not only to learn how to collect and manage data, but also to identify potential benefits. Use cases include, for example, predictive maintenance, new service offerings via smart meters, and functions that enhance the safety and comfort of vehicle occupants. Public transportation systems will be able to improve communication with travelers and their safety by collecting and aggregating data from many devices via GPS (Global Positioning System), SCADA (Supervisory Control and Data Acquisition), CCTV (Closed Circuit Television), Wi-Fi or detectors. fire.
Clinical trials and remote medical monitoring have revolutionized the use of connected, non-intrusive devices. Companies, such as Apple, have identified the value of being able to collect such information and have responded by offering a “research suite” to provide functionality that allows researchers to detect and report medical conditions. Some observers suggest that 1% of livestock could be tracked via wearables by 2020, and that the number of sensors needed by the oil and gas industry will triple by that year.
However, for many companies, the possibilities of exploiting this technology to provide innovative services to customers and generate revenue is still in the research stage. How can this technology, for example, help banks develop new levels of customer relationships?
For other companies, the Internet of Things is already a reality, and it is simply called otherwise – the smartphone number or the railway sign number 34. In fact, before figuring out how to achieve value by connecting these things, the first challenge is to determine what these things are And where we are. Just as with clients, objects in the IoT world have a unique identifier and their own set of properties that allow them to be described, organized, and understood.
It is therefore not surprising that a master data management technology (MDM or master data management solution) is recommended to refer to these objects. The MDM platform is also designed to connect these objects to the master data of a customer, supplier, location, resource, product, employee, or other domains. Similarly, the information management rules for these connected objects can also be managed there. These rules will ensure that the information is correctly identified, of sufficient quality and accessible according to the appropriate level of security.
Perhaps it is this last point – security – that will require the most precautions when setting up business applications.
For some, sharing their personal IoT information with the airport gift shop would be a pittance to pay…if they get them home on time.
Sources: http://www.telegraph.co.uk/finance/newsbysector/transport/10207814/Heathrow-to-track-customers-through-airport-to-cut-cost-of-delays.html Source Analysts = IDC and Gartner 2015