Provocative artist Damien Hirst will burn several thousand of his paintings

Nearly 5,000 works by Damien Hirst will pop up. They were converted to NFTs, and the artist himself has already condemned them for the stake. A bonfire will be held in September in London to permanently remove physical copies of the paintings.

As part of his first NFT project, ‘Currency’, launched in 2021, British artist Damien Hirst sold 10,000 abstract paintings by posing a dilemma on buyers: choose to keep them physically or virtually. 4,851 buyers finally chose the NFT version at the expense of its physical replica. So the latter will be set ablaze on September 9 at the Newport Street Gallery in London, as part of an exhibition. Exciting spontaneous publicity for an artist who was not at his first provocation.


tough choice

In 2016, Damien Hirst produced a collection of abstract paintings on paper, resulting from countless contrasts in applied color points. They are thus part of his chain Spot Panels Started in 1986. Each plate is numbered and has a unique title that is automatically generated from the lyrics of the artist’s favorite songs. Each work is authenticated with different elements, including the artist’s signature on the back, or a hologram of the latter.

Each Damien Hirst coin painting has the artist’s signature handwriting. Photo by Prudence Cuming Associates Ltd. © Damien Hirst and Science Ltd. All rights reserved DACS 2022

This group is titled the currency, It houses 10,000 concrete panels, all linked to the NFT, a digital file that acts as a Certificate of Authenticity that includes digital copies of the front and back of each work. Their sale is staged from 14-21 July 2021 on the Heni platform, priced at £2,000 per NFT. Its peculiarity lies in the choice (Cornelly) imposed on the buyers: keep the physical labor or prefer its immaterial reward. The roughly 5,000 buyers had one year, until July 27, 2022, to decide. In a tweet posted on his official account, Damien Hirst revealed the final distribution that day: “ The boom year is over! pass quickly! And we all had to decide: NFT or physically? The final numbers are: 5,149 physical and 4,851 NFTs. »

art liquefaction

4,851 paintings will be destroyed on September 9, as part of the “Coin” exhibition, at Newport Street Gallery in London. The works will be burned by the artist every day, at a specific time, until October. The remaining pieces will be destroyed during the week of the frieze, which will mark the end of the exhibition.
In addition to the media dimension of the event, Damien Hirst’s project is the result of a reflection on monetizing art and, as a corollary to it, the de-centralization of work. He puts forward the idea that labor is a commodity like any other business. according to him, the currencyHe talks above all about art and people, but in general questions notions of faith and value, especially value in art. It also plays with the idea that art can be considered a currency and an investment. “.

Damien Hirst's paintings sold as NFTs as part of The Coinage Project, 2021. Photo by Prudence Cuming Associates Ltd.  © Damien Hirst and Science Ltd.  All rights reserved DACS 2022

Damien Hirst’s paintings sold as NFTs as part of The Coinage Project, 2021. Photo by Prudence Cuming Associates Ltd. © Damien Hirst and Science Ltd. All rights reserved DACS 2022

sulfur artist

Damien Hirst, a former fine art student at Goldsmiths College, made a name for himself in the 1990s with the carcasses of severed animals (cows, sharks, pigs, etc.) Mother and baby divided (mother and child separated, 1993). Winner of the prestigious Turner Prize in 1995, he was definitively promoted to Contemporary Artists in 2007 with his sculpture for God’s love, a replica of a human skull encrusted with more than 8,000 diamonds, and a retrospective exhibition dedicated to it in 2012 at the Tate Modern in London. In 2021 introduced the new Cherry Blossoms series, Cherry flowersat the Fondation Cartier for Contemporary Art in Paris.

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