NFT: Not sure how to create one for your business? Gardenlab is here for you!

Here is a technology broker you may need. Want to design NFTs for your business, but don’t have any technical knowledge of NFTs? Don’t know how to write a line of code? Don’t panic, Gardenlab takes care of it. Starting up from scratch creates the NFT you envision and implements the utilities you want. Focus on starting an NFT B2B startup.

Young French NFT started from Station F

As we know, France is not to be outdone when it comes to the cryptocurrency ecosystem and especially the NFT systems. The latter is developing rapidly in France (such as Sorare, Dogamí, CodeNekt or even FanLivecards). Gardenlab, a French company set up this year, is responding to this call. It is being built by a young and dynamic team, which is currently made up of two developers and two commercial companies. After conducting pilot tests and servicing individuals, Gardenlab verified the durability of its product and the attractiveness of its offering. To symbolize this success, the small shot was chosen to integrate the most famous incubator in France: Station F. Gardenlab is now attacking its target customers: companies.

Positioning at the border between marketing agencies and blockchain developers

Companies realize the potential of NFTs for business (as did Hogan, Guerlain, Nike, and many others). However, they often have neither the qualified staff nor the means to hire these professionals to make the NFT project a reality. Gardenlab overcomes this problem. The tech startup is positioning itself among marketing agencies, blockchain developers, and smart contracts. This space has little competition because most current advisory agencies do not provide technology support. Gardenlab is a technical broker for corporate NFTs.

Technological designer who created NFTs and their associated properties

Concretely, first, the marketing team or agency the company has hired develops a design that represents the desired NFTs. Second, the company explains the uses it wants to give the NFT. It could be a commission system, a bonus, an affiliate, or even a ticket function for an event. Then Gardenlab takes care of all the technological aspects. They first developed smart contracts that implement NFT functions. Then, they record the NFTs matching the design the client company wants on the blockchain. The project can also be highlighted on the platform, which gives it a lot of visibility.

Primary market and secondary market

For Gardenlab, the idea is to create an initial marketplace of services for artists and companies that want to exploit Web 3.0. Pricing is done on a case by case basis based on demand. So their goal is to offer their services to SMEs and ETIs before moving on to large contracts. Thus, initially, the NFTs that the company wants are registered on the blockchain by Gardenlab, which also adds functionality to it by creating smart contract Link. Secondly, it is launched on launcher (Primary market) and purchased by users. The latter can then resell the NFTs on the shop (secondary market) or keep them to enjoy the benefits they offer.

market as wallpaper

Concretely, this the shop It is the support on which NFT functions are created. For example, the company has decided that 30% of every capital gain made from selling an NFT in the secondary market will go directly to an NGO. Gardenlab programmed smart contract So that with each associated NFT sale, a portion is transferred directly to the NGO’s wallet, without going through a third party. on me the shop Gardenlab, when this NFT is sold, the action takes place and the NGO receives a portion of the sale to its portfolio. 2-2.5% commission is charged on all transactions through Gardenlab. This is an entire ecosystem that the French startup wants to establish.

for other horizons

But Gardenlab doesn’t want to stop there. Currently, the blockchain used is Polygon, but the company is also looking to use Solana or Ethereum. A major project is to focus on the ticket market on the chain through NFTs. This idea refers to the use of NFT as a ticket to access an event. This use, which has been almost non-existent recently, is developing at an amazing speed this year and its potential is enormous. Indeed, tickets in the form of NFTs make it possible to guarantee authenticity, security against theft, fraud, traceability (in the case of used resale) and post-event reward systems. Thus, Gardenlab will take care of the technological part of companies turning into a “premium” ticket office. Thus, for founders, Gardenlab is a huge reservoir of possibilities, since the possible uses of NFTs for companies are very diverse.

We realize the technological revolution when we use it without knowing how it works. Car, computer, internet, mobile phone, etc. Today they are devices used by billions of people. And very few will be able to explain how these things work. But this is how technologies are evolving. Gardenlab’s goal is to address an audience of start-up companies who want to take advantage of the characteristics of NFTs and provide them with all the tools.

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Gregory Murat

A passionate student of entrepreneurship and fascinated by the technologies behind cryptocurrencies! And yes, I am convinced that the two are inextricably linked: blockchain and NFTs are revolutionizing many sectors and presenting unprecedented opportunities.

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